A Secretan Center project
How alive is your place?
Most rankings measure whether a town is solvent. This one also measures whether it is loved. Score a community on 50 questions — hard numbers and honest gut calls on the same 1–10 scale — and get one number out of 100.
Takes about 15 minutes. You can skip anything you don't know.
An original idea of Dr. Lance Secretan.
Example scorecard
The three pillars — tap any one to read more

Whose idea this is
The Community Passion Index is the idea of Dr. Lance Secretan
Dr. Lance Secretan — author, speaker and founder of the Secretan Center — has spent his life on a single question: what makes people and places come alive? The Index turns that question on communities, weighing the spirit of a place alongside its balance sheet. The Secretan Center stewards this project.
How the scoring works
01
Pick a community
Name the place and, if you have it, its region and population.
02
Score one pillar at a time
Slide each question 1–10. Add notes, link your source, or skip it — skipped questions are left out of the average.
03
Read the index
Each pillar is a weighted average out of 100. The CPI is their average, with strengths and watch areas called out.
